Pallet for Home

Your business profile page or the fan page on Facebook needs to be attractive and unique in such a way that it gives the visitors a reason to join your community right away by clicking on the ‘like’ button of your fan page. Apart from having a great appeal it should also have enough scope for communicating with the fans and engaging them in constructive discussion. Many advanced applications have been integrated in the Facebook community page which if exploited in the right way will assist in increasing the number of followers in your page.

Here is a selection of well-branded business pages from 2ExpertsDesign's article 40 Highly Effective Facebook Business Pages for inspiration.

Fanta

Windows

FOX News

Walmart

The New York Times

Sharpie

Mabel's Labels

L.L.Bean

Burt's Bees

Zappos.com

MTV India

Pringles

The ‘Morrisons Value’ line has been renamed ‘M Savers’ to reflect its consumer benefit. The new designs confidently express the Morrisons brand with an iconic charcoal grey roundel bearing the letter M in white.  Using just two colours, the core logo is accompanied by hand-crafted product illustrations of product silhouettes and shapes. Backgrounds are all white but the illustrations are in a range of bright primary colours. Within the illustrations, simple product descriptors are written in a bespoke type-face created by senior Coley Porter Bell designer Craig Barnes. Read more about the redesign here.

One of my favourite studios, Stockholm Design Lab gives the brand ID of a Swedish pharmacy chain a big old happy pill. Using bright colours and bold anatomical illustrations as opposed to the predictive antiseptic clinical look. Instead, the Swedish pharmacy chain Vårdapoteket uses vivid jewel colors and cartoonish illustrations of the human body to create a lively look for the various bags, promotional signage, information leaflets, and wallpaper at its 24 stores.

Vårdapoteket is unique among pharmacies in that it’s located solely in hospitals and care settings and doubles as a grocery store. The pop of colour in an otherwise barren and uninspiring environment (hospitals) might be just what the doctor ordered for a sick person. Research has shown that positive environmental factors can reduce patients’ anxiety and even contribute to their overall well-being. SDL’s design, then, offers a small glimpse of cheer in an all-too-often stressful setting.

(via Fast co design)

Wake Up poster

Wake Up, wake up!!! The upcoming event at Green Bay Wakeboarding center is happening in just two weekends! Here's a taste of the event, I previously posted the work I did for Green Bay's rebranded new image. Here's more of the work I did for the center.  See the event on Facebook. More of the project to come soon.

Wake Up logo

Event t-shirts

Green Bay Wakeboarding Center wordmark

Green Bay t-shirt collection

I love Greece. It's the heart of the Mediterranean, the mother of democracy, philosophy, mythology.... I LOVE GREECE! It hurts like having a scab pulled off when Greece is constantly being ridiculed by the media like the black sheep. The Greek politicians do not help with the image of the country either!!! Peter Economides discusses the problems facing the Greek 'brand' and how to rebrand Greece and Greeks. You can also follow Peter on twitter.

Chuck & Blade is a university project by Jason Cook and Jenna Josepher who set out to go beyond branding a fictional restaurant. The fictional steak house celebrates meat lovers and butchery. Sounds macabre, but really it's been quite tastefully done using brown paper with black text and red highlights and the odd blood splatter. The pair used humorous copy for their viral marketing.